the fork bet on They appointed Syria Okaris to lead your The field of public relations and communications in Spain and Portugal. Its main function will be direction and execution The company’s communications strategy for both marketswith the aim of continuing to position the brand as the leading online reservation platform in the restaurant sector, in an ever-evolving and increasingly competitive environment.
Ainhua Soria holds a degree in journalism and a master’s degree in Communication and Advertising Management More than 15 years of experience in the telecommunications worldPublic relations and media.
In her early career, she worked as a writer for publishing groups such as Grupo Zeta (now Prensa Ibérica) or Vocento. Subsequently, he specialized in corporate and brand communications, working for various agencies, such as Edelman, MARCO and 3AW, and providing services to local and international clients mainly in tourism, lifestyle, gastronomy and fashion.
Thanks to this career path, and as she herself declares, it is time to take another step in her career, but this time from the perspective of a client. “Working at TheFork has been one of the biggest challenges I’ve faced in the workplace. It’s a sector I know a lot personally and professionally, and one in which I feel very comfortable working,” she explains.
Also, this year we have Great goals in terms of reputation and brand positioning in the markets of Spain and Portugal. se presents itself as a very exciting period because we will be celebrating the second edition of the Spanish TheFork Awards, and in the middle of the year, we will announce our new global rebranding, ”concludes Ainhoa Soria.